The spring season is approaching very soon. I've talked about this app before a couple times, but NBC Universal is going full force in April for Xfinity customers with their Peacock TV app. In July, others will get their opportunity to watch some of their favorite films and shows that the company has made.
While it is nice to see competition, the reality is that we are towards that breaking point where saturation will get very high. HBOMax is due in May. Add in Disney Plus from November and a handful of other apps and sites, you have people maybe tightening up their budget on what they want. But do you want to watch more than The Office? Or any of those Dick Wolf shows? I know I want to see something such as Psych, especially as their new film is set to debut on that app whenever it gets a release date.
But I also wonder if it will be more than just hipsters and other young people who will bite at the app. I'm struggling to think of other shows that the app could have. I say this because NBC does have their own shows that they produced, but what can they use that didn't get the backing of a major producer in conjunction like Warner Brothers or Fox? Anything from Universal themselves they could easily get the programs and films they have made. There's not much else that can be said. I just wonder if it would be sustainable enough to even last a year or two.
The acid test in April better make them excited and nervous at the same time. Inevitably, some of their programs from rival apps will go to them soon, but will it be enough? Only way to tell if people bite the bullet and have the patience to wait until July.
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