You grow accustomed to standard prices. We all do. A DVD or Blu-Ray or both go for around 20 dollars. Little more, little less. I'm hoping people look at Mulan on Disney Plus next moth and see the price tag before they instantly decide to buy. Come September 4th, it will be a 30 dollar movie.
This was one of the company's films that was slated to come out this spring. Because of the pandemic, it got pushed back to this summer. It was delayed again. I'm assuming Disney does not want to wait much longer, so they are putting it on demand and hopefully getting some money back from all the time they spent on it. With the exception of Dumbo, the live action remakes have done very well over the last four years. While it is disappointing to not see it in theaters, people do have to understand the health concerns. Even my own brother questioned on theaters. Are these places being disinfected and cleaned up after a screening? You have to have that in your mind.
Thirty dollars is a lot for a movie. I don't know if VHS was ever that pricey, but there have been instances of DVD and Blu-Ray reaching that price on some films. Television is a little different due to the various stuff that is in their shows and bonus features. It's going to be a test for Disney because other films that have gone the on demand route have been at the typical 20 dollars. I think people will feel burned out and betrayed because the point of Disney Plus is to have everything a monthly cost. Especially when you look at the fact that people are still out of work. Some places have gotten worse this summer in virus upticks. Some may not view this as a good idea. You do have to think because it's not something that will guarantee you days upon days of entertainment
Maybe this is a one time thing. I don't know. Definitely a lot of pirating will happen to Mulan. Disney knows they still have legs in the movie theaters. It's only a matter of when the pandemic gets better and everyone is not in a panic. This will do well, but how well will be the main question.
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